Churn rate is currently one of the hottest topics in the SaaS community. This is something that concerns pretty much…
How to capture high-quality leads for your SaaS Landing pages play an important role at the higher end of a…
Have you been building products to solve a problem or a particular pain point for a target market? Are you…
Not many books about product design have been referenced as the book Hooked by Nir Eyal. As you’ll read later,…
What makes a frictionless user onboarding? What are the essentials of helping new users reach the first meaningful outcome in a…
In a recent discussion I had with Paulina Wójciak, CEO at Qualaroo, she shared with me that nine out of…
How much value does your SaaS target audience get from a free trial of your software? Typically, SaaS companies use…
Customer acquisition has become tougher and more expensive, with customer acquisitioncost (CAC) rising up nearly 50% over the past five years. This is…
In an ideal world, all SaaS companies would offer products that would allow their users to onboard themselves and learn…
In the past, we’ve stressed the importance of the user experience as a way to influence users’ decisions regarding a…