Optimizely

Optimizely is the world’s leading experimentation platform, empowering marketing and product teams to test, learn and deploy winning digital experiences, every time. Drive engagement, adoption, and conversion faster with the world’s leading experimentation platform. Web Experimentation is the world’s most powerful front-end A/B and multi-page experimentation product. It was built for the enterprise, with industry-first features like Exclusion Groups that let you safely run multiple experiments on the same page.

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Why I love it

VWO and Optimizely are the leaders in the so-called Conversion Optimisation. Both are amazing products and I honestly cannot choose one over the other.
Aggelos M.
Product-led expect